Top Brand Worldwide™ (Experiential Marketing & Events)

Event production and experiential marketing agency for brand activations, summits, trade shows and PR in the US and LATAM.

Digital Marketing New York, NY
Website

Contact Information

Location New York, NY
Team Size 50+ people
Country United States

About the Company

Top Brand Worldwide is a full-service event production and experiential marketing agency operating across the United States and Latin America. It plans and runs brand launches, pop-ups, corporate summits, galas, trade show exhibits and public activations for private and government clients, with PR and influencer work alongside.

The agency covers concept, design, permits, logistics, audiovisual production, food and beverage, talent and on-site execution. It reports a team of more than 100 people across several countries, and positions itself as a partner on the ground for overseas companies expanding into America, handling planning and production so clients can oversee projects remotely. Clients can submit an RFP or request a consultation, and the agency cites projects ranging from about $40K to $2MM.

  • Experiential marketing: brand launches, pop-up stores, immersive installations with AR and VR, and public activations
  • Event management: summits, conventions, corporate and HR events, galas, concerts and executive meetings
  • Trade shows: exhibit design and booth construction for national and international fairs
  • Data and digital: social media management, analytics, web and app development, registration platforms and PPC advertising
  • PR and influencer marketing: media outreach, press events, crisis communication and media training
  • Audio and LED rentals: sound, lighting and LED walls for events in New York, New Jersey and Connecticut

Named projects include a BIGO Live awards gala in Las Vegas for 800+ influencers, the launch of Cartier Carat, a Carolina Herrera holiday pop-up, an Absolut Electrik launch, a Johnnie Walker Blue Label pop-up, a Doritos Flamin' Hot festival activation, a Breitling centennial gala, a PepsiCo convention for 450+ executives and a Novo Nordisk summit in the Bahamas for 500 guests. Other brands named include Mercedes-Benz, DIRECTV, Lay's, Paco Rabanne, Pfizer, Dior, Samsung, Land Rover and Burberry.

According to its website, the agency is MBE-certified and listed on SAM.gov. It reports that its Mercedes-Benz VR/AR app project won Best Event App of 2023 and that its Johnnie Walker Blue Label pop-up won a BizBash award. Self-reported results include $2.5M in free press value for BIGO Live and a 200% sales increase for a BabylissPRO pop-up. It also says it has partnered with more than 200 venues.

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