The Collective Story

Independent Paris communication collective combining advertising, events, digital and film production

Digital Marketing Paris, France

Contact Information

Location Paris, France
Team Size 10+ people
Country France

About the Company

The Collective Story is an independent communication collective based in Paris, founded in 2016 by Michael Illouz. Its website says it creates, digitizes and stages brand stories through creative content production, and it groups several specialist agencies under one roof.

Its own site presents three agencies: Conceptory, d-story and Storyne.

  • Conceptory: brand strategy, advertising, brand content, social media and influence, and cross-media activation
  • d-story: digital strategy and consulting, UX/UI, websites and e-commerce, SEO/SEA performance, and eco-design
  • Storyne: a studio for short programs, documentaries, TV spots, corporate films and live production

The website displays logos of brands such as Danone, Renault, L'Oréal, Decathlon and Societe Generale. A Feedbax case study names Adam & Eve as the client of its year-end 2022 campaign.

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