Purpose PR Agency, LLC

Purpose PR Agency, LLC is a lifestyle public relations firm founded in 2015 by CEO Porsha Green and associated with Wilmington, Delaware. It provides publicity, brand management, digital marketing and event planning for emerging and established brands, influencers, authors, medical professionals, nonprofits, real estate developers and public figures.

The agency builds each program around a short assessment of the client's strengths, stakeholders and target audiences, then sets SMART goals and a communications plan. Work spans media relations and placement, social media and content, community outreach and brand partnerships, with Green's own roughly 30 years of PR experience guiding strategy.

• Public relations: strategic planning, media relations and stakeholder and audience analysis
• Brand management: brand identity and positioning work
• Digital marketing: social media management, content and digital campaigns
• Special events: product launches and conferences
• Media training: key messaging and simulated interviews
• Publicist for the Day: a one-day, hands-on program

Clients named on the website include Avelo Airlines, for which the agency supported the launch in the Delaware Valley, Wilmington Airport, the Delaware River and Bay Authority, Lieutenant Governor Bethany Hall-Long, Claymont Community Center, Tova Healthcare, Cabernet Candles, National Black Guide and chef Jenisis Prioleau. The site lists press coverage for its clients in Time, USA Today, CBS, ABC, NBC, BET, Fox 29 and Good Day Philadelphia.

Green also leads a community initiative, I'm Beautiful on Purpose, focused on self-love and social-emotional awareness.