Bartley and Dick

Bartley and Dick is a brand communications agency at 330 West 38th Street in New York City. It builds brand strategy, identity, integrated marketing campaigns, websites and video for established companies and organizations with large ambitions, with a focus on persuasive communications that win customers.

The agency was founded in 2000 by Scott Bartley, Creative Director, and Rick Biolsi, Design Director, who remain partners. Its process begins with studying the client's brand inside and out, followed by an examination of the market and competitors. The website frames its method in four steps: Outsmart for strategy, Stand Out for creative, Engage for consistent experiences, and Amplify for optimizing with metrics and insights.

• Brand: strategy and positioning, identity design, brand guidelines, packaging, collateral and environmental design
• Integrated campaigns: social media, search, pay-per-click, email and content marketing with performance analytics
• Web design and development: UI/UX design, SEO, content management systems, accessibility, landing pages and e-commerce functionality
• Video and animation: explainer and brand videos, product demos, customer testimonials, storyboarding and shoot production
• Tactical planning: digital assets and rollout plans that carry a brand across channels

Client names on its website include Amazon, AMC Networks, BBC World News, Ingredion, Syracuse University, the Jackie Robinson Museum and Foundation, the New York City Housing Development Corporation, We Worldwide, VAC-U-MAX, Timberland, the Federal Reserve Bank and Microsoft. Featured case studies cover unified branding across several entities for Juneberry Ridge, a campaign for the Jackie Robinson Museum that exceeded first-year expectations, a 50% increase in web visits from an integrated campaign for the New Jersey Theatre Alliance, and a web transformation for Tegria.

The team listed on the site includes Mike Woronuk as Strategy Director, Matt Enos as Director of Client Partnerships, Gayle Gaddis as Copy Director and Dave Mercier as Senior Art Director, who has won Addy Awards and a PRSA Empire Award according to his biography. The agency says it has produced hundreds of effective campaigns and keeps a Clutch profile with client reviews.