Artefact USA

Artefact is a global AI and data consulting company that works with large brands on data and AI strategy, generative AI, business intelligence, data platforms and marketing analytics. Its US business is led by CEO Ghadi Hobeika, part of a group that reports about 2,500 people and more than 1,000 clients.

The company was started by Guillaume de Roquemaurel, Philippe Rolet and Vincent Luciani, who studied together at Ecole Polytechnique, and says it began about ten years ago. Group leadership includes Executive Chairman Vincent Luciani and Group CEO Edouard de Mezerac. It states four core values: driving action, client-focused delivery, driving adoption and continuous learning. Its offers are organized into five areas, and it works with cloud providers such as AWS, Azure, Google Cloud, Oracle and Snowflake, AI platform providers including Anthropic, Google Gemini, Mistral AI and OpenAI, and data platforms such as Databricks, Dataiku and Palantir.

• Transformation and Data/AI Strategy: maturity assessments, corporate training, hackathons, GenAI Academy and Adopt AI Summits
• AI Acceleration: an AI and GenAI Factory, with solutions for operations, customer care and private equity
• Data Foundations and BI: data governance, self-service BI and data for sustainability
• IT and Data Platforms: data-centric IT, customer data platforms and cloud and AI services
• Marketing Data and Digital: consumer data environments, marketing ROI (MMM, testing, attribution), marketing analytics and media services

Named clients include Accor, Bpifrance, Carrefour, Nexans, FDJ United, Vinci Airports, Burger King, Legrand, Lagardere Travel Retail, Groupe Barriere and Savencia, with logos also shown for BNP Paribas, L'Oreal, Unilever, Heineken, Sanofi and Orange. Industries covered are FMCG, retail, luxury and beauty, financial services, healthcare and pharma, manufacturing, telecom, real estate, travel and transport, and the public sector.

According to its website, Artefact serves more than 300 international brands, and its staff includes more than 1,050 AI and data consultants, 450 scientists, 350 engineers, 250 analysts and 400 marketing specialists. It also lists GMP and Amazon DSP certified reseller status and links to news of a 2026 Google Cloud AI Partner of the Year award for EMEA (self-reported).