Illicium
B2B lead generation and outsourced sales firm in Mascot, Sydney, serving Australia and New Zealand
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About the Company
Illicium is a B2B lead generation and sales outsourcing firm focused on the Australian and New Zealand markets, with its address in Mascot, New South Wales. Its offering spans sales consulting (process audits, strategy design, training and fractional sales management), outsourced inside sales, research and data enrichment, revenue operations covering VoIP and CRM setup, and digital marketing including SEO, content and Google Ads.
Clients pay a monthly retainer for a team of data researchers, business development specialists and customer success managers, plus a performance-based commission tied to qualified leads or new revenue. The website claims 28+ clients served and savings of about 40 percent against hiring in-house (self-reported), and cites a 2023 Clutch recognition for sales outsourcing and lead generation in Australia. Contracts run six months with a 30-day notice option after three months.