Human Creative
Poland-based brand and website studio for complex B2B, SaaS, fintech and AI companies, active since 2013
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About the Company
Human Creative is a brand and website studio for complex B2B companies, from tech startups to established firms. Based in Poland and operating since 2013, it covers strategy, visual identity, website design and CMS development, working remotely with clients in Europe, the United States, the Middle East and Asia.
The studio says design starts with understanding the business behind it, and its stated values are clarity over complexity, trust and growth. Projects are led directly by senior people, including founder Tom Galecki, and the studio stays small, bringing in specialists when needed. Work begins with discovery and strategic alignment, then moves through strategy, creative direction, design and implementation, with regular updates, milestones and structured feedback rounds.
- Brand: strategy, positioning, naming, copywriting, visual identity, logos and brand guidelines
- Web: site structure and design, front-end and back-end development, CMS implementation (WordPress or Webflow)
- UX/UI: market analysis, information architecture, wireframing, design systems and prototyping
- Motion: animation, illustration, explainer video and photography
Industries served include technology, SaaS, fintech, AI, healthcare, cybersecurity, B2B services, consulting, manufacturing, industrial and energy. The work page lists 14 case studies, among them Polished Analytics, Claren Health, RTK, Axendi, Rapid Pipeline, Oper, StealthMole, Cali, Unbound X, CarbStrat, Light, Keyring (institutional blockchain), Ecoplastomer and Lerom Law.
The studio reports more than 120 completed projects for clients in 24 countries and a 4.9 rating on Clutch from around 30 reviews. Its website lists Awwwards, DNA Paris Branding, Clutch Top Studio, Webby Awards and Manifest Awards among its awards and nominations.